If your small business is looking for ways to increase the number of web visitors—as most of us are—here are seven content marketing ideas. The secret to being found online is a web site updated with an ongoing supply of fresh, relevant content when your prospects are searching for solutions.
Before you can Tweet your way [...]
Looking for content ideas for your small business blog or web site? Read on!
The three most common questions that business owners/marketers ask me when the subject of starting a small business blog comes up (right after, jeez do I really need a blog?):
“What do I write about on a blog?”
“What kind of content should I [...]
7-13-09 Update: Here is link to Guy’s blog where he published all of the links he discussed at this event.
This morning 600 people gathered in La Jolla (San Diego) to hear Guy Kawasaki talk about “Social Media to Market Your Business”.
Photo source: Adjix TwitPic
Guy treated us to a powerful tutorial on how he uses social [...]
Small business blogs are pretty common these days, but some entrepreneurs question how a small business blog can help them. I hear questions all the time like:
Sure business blogs are great, but for me?
I just put up a new web site. Now I need a blog?
Who would read it?
What would I write about?
I [...]
If you’re an entrepreneur–or are thinking like one–bootstrapping ideas that work for startups (how to market, launch a new business or how to create partnerships) are also great for all small business owners, no matter how long you’ve been around. So on Thursday, June 10 I spent an insightful afternoon at the Digital Media Center [...]
If you’re looking to make your small business more easily found online (who isn’t?) and you’re already publishing a company blog good for you! Congrats! And if your business blog is separate from your company web site—double congrats!
I think you should always have your business blog separate from your company web site. Why? More chances [...]
I love it when companies do the right thing; you know something for their customers! JetBlue Airways offers an excellent example today for small companies.
JetBlue’s now offering to give full ticket refunds to passengers who booked and paid for flights and then lost their jobs. Now this is a timely, sensitive promotion, given [...]
Before Web 2.0 made the world of marketing (sort of) easier, small business could pick up marketing ideas from the big guys. Now we have social networking sites, blogs and online communities.
Humm—the tables have turned. Wall St. Journal today has article about how Microsoft is actually taking a page from small companies with its new [...]
Thanks to the credit-crunch/growing-unemployment end of the recession, many small businesses are losing sales and customers. They’re in a crisis situation, in danger of closing. Desperate times call for, well, any measure you can get your hands on. So, I thought it might help you, or a small business owner you know, to revisit a [...]
If you’re a small business looking online to improve your business marketing, find new customers, or check out how other small business owners are solving problems like yours, maybe you’ve used a social networking site like Facebook or LinkedIn.
It’s hard to read a business publication or go online without finding an article on the pros [...]
Small Company Big Image blog is a resource for small businesses & marketers that want to use new media to generate leads and grow their companies, by Cynthia Trevino.
