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	<title>Comments on: How a Small Company Got a Big Image, Overnight: TheBeerBelly.com</title>
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		<title>By: Chris @ Dash n' Dine</title>
		<link>http://www.smallcompanybigimage.com/how-a-small-company-got-a-big-image-overnight-thebeerbellycom/comment-page-1/#comment-195</link>
		<dc:creator>Chris @ Dash n' Dine</dc:creator>
		<pubDate>Sat, 16 Aug 2008 15:20:47 +0000</pubDate>
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		<description>Knowing what is important to your customers and supporting that is key. We are a small community, a tight community. Church, schools, and social events are very important. We are a family and community driven town and the more money we can put towards what matters most helps everyone; and everyone helps everyone. 
 
Product wise: High quality, consistent, and excellent customer service. Every customer counts, no exceptions. I realize that sounds obvious, but a business cannot afford to lose even one client.</description>
		<content:encoded><![CDATA[<p>Knowing what is important to your customers and supporting that is key. We are a small community, a tight community. Church, schools, and social events are very important. We are a family and community driven town and the more money we can put towards what matters most helps everyone; and everyone helps everyone. </p>
<p>Product wise: High quality, consistent, and excellent customer service. Every customer counts, no exceptions. I realize that sounds obvious, but a business cannot afford to lose even one client.</p>
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		<title>By: Building Word of Mouth Marketing in Startups &#38; Small Business: DiRTY Red Athletic Gear for Women &#124; Small Company Big Image</title>
		<link>http://www.smallcompanybigimage.com/how-a-small-company-got-a-big-image-overnight-thebeerbellycom/comment-page-1/#comment-185</link>
		<dc:creator>Building Word of Mouth Marketing in Startups &#38; Small Business: DiRTY Red Athletic Gear for Women &#124; Small Company Big Image</dc:creator>
		<pubDate>Fri, 25 Jul 2008 22:14:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallcompanybigimage.com/how-a-small-company-got-a-big-image-overnight-thebeerbellycom/#comment-185</guid>
		<description>[...] In short, how do small businesses leverage that best of all possible small business marketing power tools—word of mouth?  I blogged about the kind of word of mouth marketing efforts using a well-known blog that resulted in sales and (overnight) business growth for a startup company here. [...]</description>
		<content:encoded><![CDATA[<p>[...] In short, how do small businesses leverage that best of all possible small business marketing power tools—word of mouth?  I blogged about the kind of word of mouth marketing efforts using a well-known blog that resulted in sales and (overnight) business growth for a startup company here. [...]</p>
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