http://www.smallcompanybigimage.com/how-to-build-a-consumer-brand-from-scratch/ Business Blogs That Work Sun, 25 Sep 2011 11:57:37 +0000 hourly 1 http://wordpress.org/?v=3.3.2 http://www.smallcompanybigimage.com/how-to-build-a-consumer-brand-from-scratch/comment-page-1/#comment-1770 Cynthia Trevino Mon, 20 Sep 2010 13:47:20 +0000 http://www.smallcompanybigimage.com/?p=620#comment-1770 Thanks for your comment Dave. True, good marketing by raising awareness/branding is just (a big) first step. Distribution, sales volumes and managing your costs are key big next steps. Cynthia Thanks for your comment Dave. True, good marketing by raising awareness/branding is just (a big) first step. Distribution, sales volumes and managing your costs are key big next steps.
Cynthia

]]> http://www.smallcompanybigimage.com/how-to-build-a-consumer-brand-from-scratch/comment-page-1/#comment-1749 Dave Fri, 17 Sep 2010 15:42:34 +0000 http://www.smallcompanybigimage.com/?p=620#comment-1749 Building a brand is hard work but you also must keep in mind profitability. The beverages mentioned have built good images but has anything fallen to the bottom line? That is what pays the bills. Building a brand is hard work but you also must keep in mind profitability. The beverages mentioned have built good images but has anything fallen to the bottom line? That is what pays the bills.

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