How to: Plan Your Website or Blog Content

Small Business Website Content Planning

View more presentations from Cynthia Trevino

My WordPress web developer pals tell me that often their business owner clients have difficulty coming up with the information needed to appear on their new websites.  For many owners, writing content for a new business website is about as much fun as shoveling snow.  [If we had snow here in Southern CA.]

Which is too bad, because WordPress is a wonderful, user-friendly content management system, or, CMS.  Which means non-techie people like me can post content, change content, upload photos–all without the help of a web developer.

In the interest of stamping out “stale”, “missing” and “non-helpful” website information on business websites everywhere, I put together the above presentation for the Meetup group, WordPress San Diego Community.

I covered the basics of why the quality and freshness of your website or blog content counts, why content marketing matters and how to think about your ideal website visitors/customers.  I also showed examples of how to set up a specific website or blog content plan.

Flip through it and let me know your thoughts below in the comments.  Enjoy!