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	<title>Comments on: How to Write a White Paper in 25 Minutes</title>
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		<title>By: Cynthia Trevino</title>
		<link>http://www.smallcompanybigimage.com/how-to-write-a-white-paper-in-25-minutes/comment-page-1/#comment-7</link>
		<dc:creator>Cynthia Trevino</dc:creator>
		<pubDate>Fri, 11 Aug 2006 18:21:39 +0000</pubDate>
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		<description>Thanks for your comments Michael.  See my 8-11-06 post on your contribution.
Cynthia

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		<content:encoded><![CDATA[<p>Thanks for your comments Michael.  See my 8-11-06 post on your contribution.<br />
Cynthia</p>
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		<title>By: Michael Stelzner</title>
		<link>http://www.smallcompanybigimage.com/how-to-write-a-white-paper-in-25-minutes/comment-page-1/#comment-6</link>
		<dc:creator>Michael Stelzner</dc:creator>
		<pubDate>Thu, 10 Aug 2006 18:56:29 +0000</pubDate>
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		<description>Hi Cynthia;
Good article.  The discussion of podcasts and white papers is actually an active and ongoing one.
Some newer research came out and is linked on my blog here: &lt;a href=&quot;http://www.writingwhitepapers.com/blog/category/podcasts/&quot; rel=&quot;nofollow&quot;&gt;http://www.writingwhitepapers.com/blog/category/podcasts/&lt;/a&gt;
The issue with podcasts and white papers is that the demographics do not yet mesh up.  This means that the folks listening to podcasts are NOT the same folks reading white papersyet.
We actually will be taking a detailed look at podcasts in the September edition of our newsletter.  We are going to examine a case example with Quest and also talk with John Havens of About.com about podcasts.  You can check out the newsletter on my blog.

Mike

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		<content:encoded><![CDATA[<p>Hi Cynthia;<br />
Good article.  The discussion of podcasts and white papers is actually an active and ongoing one.<br />
Some newer research came out and is linked on my blog here: <a href="http://www.writingwhitepapers.com/blog/category/podcasts/" rel="nofollow">http://www.writingwhitepapers.com/blog/category/podcasts/</a><br />
The issue with podcasts and white papers is that the demographics do not yet mesh up.  This means that the folks listening to podcasts are NOT the same folks reading white papersyet.<br />
We actually will be taking a detailed look at podcasts in the September edition of our newsletter.  We are going to examine a case example with Quest and also talk with John Havens of About.com about podcasts.  You can check out the newsletter on my blog.</p>
<p>Mike</p>
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